ROMMULO VIEIRA CONCEIÇÃO
ARTE X PUBLICIDADE
MUSEU DE ARTE DO RIO GRANDE DO SUL, PORTO ALEGRE, BRAZIL
23.03.2016 - 24.04.2016
Rommulo Vieira Conceição takes part in the group show Arte x Publicidade, at the Museu de Arte do Rio Grande do Sul, Porto Alegre.
The exhibition Arte x Publicidade intents to question the cultural industry, the propaganda market, the influence of art in the marketing campaigns, and above all, how propaganda serves as a reference to the construction of artworks.
107 national and international works have been selected for the show, they have all used references from Pop Art to Contemporary Art. Even though they are different areas, art and propaganda intersect many times in the museum galleries, in the dialogue and critiques made by the artist when applying brands and well-known products from the consumer society in their works. Therefore, by occupying the space which was previously a privilege of the artwork, propaganda acquires a new meaning transcending its original nature.